What We Do
Marina Gorbis is a futurist and social scientist who serves as executive director to the Institute for the Future (IFTF), a Silicon Valley nonprofit research and consulting organization. In her 17 years with IFTF, Marina has brought a futures perspective to hundreds of organizations in business, education, government, and philanthropy to improve innovation capacity, develop strategies, and design new products and services.
Marina’s current research focuses on how social production is changing the face of major industries, a topic explored in detail in her book, The Nature of the Future: Dispatches from the Socialstructed World. She has also blogged and written for BoingBoing.net, FastCompany, Harvard Business Review, and major media outlets. A native of Odessa, Ukraine, yet equally at home in Silicon Valley, Europe, India, and Kazakhstan, Marina is particularly well suited to see things from a global viewpoint. She has keynoted such international events as the World Economic Forum, The Next Web Conference, NEXT Berlin, the World Business Forum, the National Association of Broadcasters annual convention, and the Western Association of Schools and Colleges annual conference. She holds a BA in psychology and a master’s of public policy from UC Berkeley.
Marina on Making the Future
“To paraphrase Margaret Mead, we are all immigrants to the future; none of us is a native in that land. The very underpinnings of our society and institutions—from how we work to how we create value, govern, trade, learn, and innovate—are being profoundly reshaped. We are all migrating to a new land and should be looking at the new landscape emerging before us like immigrants: ready to learn a new language, a new way of doing things, anticipating new beginnings with a sense of excitement if also with a bit of understandable trepidation.”