Institute For The Future

Rushkoff on persuasion, coercion, and why we listen

As part of my research on the Future of Advertising, I'll be interviewing Douglas Rushkoff, professor and author of Media Virus, Coercion, Life Inc....

Nudging kids to health

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"The Lightest of Touches": Stephen Duncombe, Pt. 2

Since our first installment of interview highlights with Stephen Duncombe, there's been a big announcement concerning our interviewee. It seems that...

Reducing Friction in online payments

This month’s Wired magazine has a cover story on the future of Money titled Money wants to be free. When I got the magazine in my mailbox at home, I...

Ends vs. Means and Persuasive Games

A video featuring Carnegie Mellon Professor of Entertainment Technology Jesse Schell has been making the rounds this week, and it touches on a number...

Consumer ultrasounds: looking inside yourself from the comfort of home

Brian Dolan at MobiHealthNews has an interesting post on the future of "consumerization of medical devices." GE Healthcare recently released Vscan, an...

What's the Worst that Could Happen?

About a month ago, the World Health Organization released a statement condemning groups who claim that the WHO created a sense of fear and hysteria...

Increasing Global Resilience: Women in Peace Movements

Women are doing a lot of work to create equality and peace throughout Africa, not to mention the rest of the world. What’s more, as women come...

Biopolitics and activism of stress and inequality

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A Methodological Interlude: Alternative Futures and Deductive Forecasting

The "Manoa School of Futures Studies," led by Jim Dator at the University of Hawaii, has been training students (including me) in the theories and...

The Non-Sponsored Moment: Stephen Duncombe Interview

As part of our Future of Persuasion research, we are conducting interviews with scholars, activists, technologists, and other experts who have been...

Facebook Credits and Blended Reality

In 2009 IFTF’s Technology Horizons program published the blended reality report. Based upon the ethnographic research that we conducted we found that...

Venture Capital and Lightweight Innovation: The Growing Gap

James Suroweicki writes in this month's Technology Review looking at the looming crisis in venture capital. Suroweicki's analysis partly hinges on one...

Manamana as persuasive technology

I just stumbled on a post about this novelty scale that has no numbers, only affirmations....

Games and Education / Games as Education

Last week the New York based Games for Learning Institute, in conjunction with NYU, hosted a lecture by game developer Will Wright. I've been thinking...

Neuromarketing and soup labels

Several weeks ago, I posted about a possible resurgence in neuromarketing, using brain imaging and other physiological monitoring to directly measure...

Bollywood, Shahrukh Khan, Twitter and the art of persuasion

If you are a Bollywood fan then you have probably heard of Shahrukh Khan. If you don’t then check out the Wikipedia entry on him....

Wearing Your Medicine

Was your lunch yesterday 400 calories or 500 calories? Whatever the answer is, you probably don't know it. Which is what makes a prototype patch that...

Enablement

I read something from Zach Lynch the other day and I am thinking about whether his idea can be applied beyond his neurocentric framework....

Self-reflection as a form of persuasion

From the MIT Media Lab, a project called: "ReflectOns: Mental Prostheses for Self-Reflection."

From Guesswork to Automated Nutrition

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From Computational to Biological Previews

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Varied Notes on Synthetic Biology

I haven’t placed this in one of the research templates just yet due to an inability to figure out how to make sense of synthetic biology research....