Lyn Jeffery is a cultural anthropologist whose research focuses on the changing nature of identity and reality in a blended digital physical world, with special interests in real-time data and in the Chinese-language Internet.  She also works with corporate and government clients on mobility, social media, and the future of work.  Lyn has led the Global Ethnographic Network, a multi-year ethnographic research program that experiments with reflective personal forecasting methodologies with families in Brazil, Russia, India, China, and Silicon Valley, in order to integrate their voices more fully into IFTF's forecasts.  Additional methodological interests include group processes for collaborative creativity and analysis, online ethnography, and participatory community forecasting.

Lyn is fluent in Mandarin.  In the mid-1990s she was awarded a Fulbright doctoral dissertation grant and in 2001 she received a Ph.D. in anthropology at the University of California, Santa Cruz, where her research explored the cultural construction of Chinese capitalism.  In addition, she taught classes in globalization and the anthropology of contemporary China.  She is the co-editor of China Urban: Ethnographies of Contemporary Culture, as well as author of articles on post-socialist entrepreneurialism and Chinese network marketing.

If you would like to contact Lyn please send her an email or call her at (650) 233-9577.